Gym Mats Market to Make Notable Progress; Increasing Awareness among Consumers about Exercise and Fitness to Fuel the Market
The global gym mats Industry size is projected to experience sterling expansion owing to the increasing number of gyms and fitness centers across the world, states Fortune Business Insights in its report, titled “Gym Mats Market, 2022-2029”.
The gym mats are mainly used during the floor-based exercise activities in the gyms, fitness centres or at home during work-out. These mats are thick and can resist high pressure which helps to provide support to the body and also avoid slipping of hands and feet during exercise. Thus, there is an increasing demand for gym mats worldwide due to their wide availability across different distribution channels such as supermarkets, online stores, and others, which has resulted in the growth of this market. Further, due to the increasing number of gyms and fitness centres across several regions in this market, a majority of people are inclined towards exercise and fitness activities such as yoga and others, which is projected to drive this market’s growth.
However, the wide availability of low cost exercise mats is projected to hinder the growth of this market.
Rising Consumer Awareness about Fitness and Exercise to Fuel the Market
Nowadays, a majority of the world population are inclined towards exercise and other physical activities such as cycling, swimming, gym work-out, yoga, and others. This has resulted in the increasing awareness among consumers about the fitness and exercise activities, which has led to the growth of this market. For instance, in 2018, Patanjali Ayurved Ltd. launched the “Mission Fit India” campaign which targeted approximately 220 million people across 43 cities of India.
Increasing Consumer Inclination towards Recreational Physical Activities to Boost the North America Market Growth
North America region is expected to dominate in the gym mats market share on account of the rising consumer inclination towards recreational physical activities and the growing number of leading companies in the countries such as the US and Canada.
Asia Pacific region is projected to grow speedily in this market due to the increasing number of gyms and fitness centers in the countries such as India and China. Further, the rising consumer expenditure on fitness and yoga exercises is expected to fuel this market’s growth in this region.
Increasing Production of Advanced Gym Mats by Key Players to Animate Competition
The prominent companies in the gym mats market are focusing on the manufacturing of innovative gym mats that are bio-degradable and plastic-free. This has resulted in the increasing competition among key companies which will help them to widen their business horizons and broaden their market presence.